The 1988 Chilean telethon was the eighth version of the solidarity campaign conducted in Chile, which took place on 2 and 3 December 1988. The theme of this version was "It's Everybody's Task," and the official theme song Soy tu amigo (I'm your friend), was sung by Miguel Zabaleta and Cecilia Echenique. The poster boy was Rodrigo Caceres, who is remembered for having memorized all the companies sponsoring the event.
The morning newscast was in charge of Radio Cooperativa, they therefore resorted to the announcer Sergio Campos, for the first time, on television. He read the news as if he was in a radio studio. One of the stories of this edition was that the children's section of the programme was issued fully recorded, unlike previous years.
This campaign initially seemed likely to fail, the slowness of the Chileans to donate made the program directors lengthen the schedule by about 1 hour, thus giving time to reach the goal at 0030 on Sunday, 4 December. The amount collected was: CL$525,801,100 later after the telethon ended the figure of CL$ 711,712,019 was reached
The telethon was held two months after the well-remembered and historic plebiscite of 5 October that year and was the last telethon which took place under the military government of Augusto Pinochet. And of course, it marked Teleton's 10th year.
Sponsors Aceite Cristal Agua Mineral Cachantún Banco de Chile Bigtime de Dos en Uno Cecinas La Preferida Coca-Cola Cola Cao Combustibles Copec Detergente Ace Galletas Costa Helados Savory Jabón Camay Johnson's Clothes Leche Soprole Nescafé Odontine Pastas Lucchetti Pilsener Dorada Pisco Control Productos Kodak Quesos Colún Refrescos Yupi Soft Té Supremo Vinos Santa Carolina Yoghurt Soprole
Artists
Nationals Juan Antonio Labra Los Huasos Quincheros Gloria Simonetti Luis Jara Andrea Tessa Alberto Plaza Peter Rock Patricia Frías Miguel Piñera Patricio Renán Eduardo Fuentes Roberto Vander Sergio Lillo Roberto Viking Valdés Jorge Eduardo Wildo Irene Llanos Lorena Pachuco Alejandro De Rosas María Inés Naveillán Claudia Muñoz Cristóbal Eduardo Gatti Keko Yungue José Luis Arce Ginette Acevedo Mónica De Calixto Lucho Muñoz Álvaro Scaramelli
International Chayanne Sandro Fito Páez Al Di Meola Víctor Manuel Ángela Carrasco Amaya Uranga Las Primas Franco Nito Mestre Miguel Bosé Viento y Marea Sandra Mihanovich Celeste Carvallo Orlando Netti Braulio
Comedians José Luis Giogia Coco Legrand Ricardo Meruane Jorge Navarrete Pepe Tapia Checho Hirane Álvaro Salas Jorge Cruz Carlos Helo Sergio Feito Lucho Arenas Clavel Gigi Martin
Magazine BAFOCHI Hugo Urrutia Gloria Benavides Tamare Tahiti Mario Buqueño Gerardo Parra Ramón Núñez
In Children's Section El Profesor Rossa Patio Plum Cachureos Pipiripao Alejandro Rojas
In Adult's Section Bambi Cristina Tocco Maripepa Nieto
Transmission UCV Televisión Televisión Nacional de Chile Canal 9 Señal 2 de Televisión Nacional de Chile Universidad de Chile Televisión Universidad Católica de Chile Televisión Telenorte Red TV Cable
References
External links 1988 Chilean telethon - Photos