Alive is the second Japanese extended play (EP) and fourth overall by South Korean girl group Ive. It was released on August 28, 2024, by Starship Entertainment and Ariola Japan. The EP contains 5 tracks, including the lead single "Crush", "Will" which was previously released as a soundtrack for Pokémon: Terastal Debut, and the Japanese version of "I Am", "Off the Record", and "Baddie".
Background and composition On April 12, 2024, Ive released the Japanese single "Will" as a soundtrack for Pokémon: Terastal Debut. On July 15, Starship announced Ive's second Japanese EP Alive, along with its track listing, which includes "Will". The lead single, "Crush", was released on August 7, ahead of the EP's release. "Crush" was described as a soft pop song, which is unlike what Ive's music is mostly known for.
Promotion Ive performed "Crush" on the September 2 episode of TBS' Count Down TV in Japan. Advertisements to promote the EP were also placed around Shibuya, including one at an exit of Shibuya Station.
Commercial performance Alive debuted at number 2 on the Oricon Albums Chart and the Billboard Japan Hot Albums chart, and topped the Billboard Japan Top Albums Sales chart. Additionally, the EP was certified platinum by the Recording Industry Association of Japan, with at least 250,000 copies sold.
Track listing
Charts
Weekly charts + Weekly chart performance for Alive Chart (2024) Peakposition Japanese Combined Albums (Oricon) 2 Japanese Hot Albums (Billboard Japan) 2
Monthly charts + Monthly chart performance for Alive Chart (2024) Position Japanese Albums (Oricon) 4
Year-end charts + Year-end chart performance for Alive Chart (2024) Position Japanese Hot Albums (Billboard Japan) 39
Certifications
Release history + Release history for Alive Region Date Format Label Japan August 28, 2024 CD Ariola Japan Various Starship
References